It can be done by a master house. However, mostly this gets done during the mixing. For sure the kick and the bass have to work together as one. You can achieve this with EQ. To begin you can insert a bell EQ somewhere around 50Hz on the kick and give it 4dB gain. Do the opposite on the bass, -4dB at 50Hz. Boost 4dB around 120Hz on the bass and do the opposite on the kick. You can add an extra sub to the kick and the bass by inserting the Maxbass on a parallel FX track. You can also try to copy the bass track and transpose it -12 semitones. Insert a lowpass filter, compress the snitzel out of it and blend that in with the original track.